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Colombia: Calvin Klein se expande en el país

El grupo estadounidense, propiedad de PVH, pondrá en marcha una tienda de su concepto Jeans y otra Underwear en Medellín y Cali, respectivamente.

Calvin Klein sube una marcha en Colombia. El gigante estadounidense, propiedad de PVH, dará impulso a dos de sus conceptos en el mercado colombiano con la apertura de nuevas tiendas en el país en las próximas semanas.

Concretamente, Calvin Klein Jeans subirá la persiana en el centro comercial Santafé, en Medellín. El establecimiento contará con una superficie aproximada de cincuenta metros cuadrados, según Fashion Network.

En paralelo, el grupo estadounidense reforzará su negocio de lencería en el mercado colombiano. Antes de fin de año, Calvin Klein Underwear se instalará en el centro comercial Chipichape, en Cali.

Calvin Klein alcanzará la quincena de tiendas en Colombia antes de fin de año

Con estas aperturas, la compañía alcanzará los quince establecimientos en Colombia, donde opera con ambos conceptos. Calvin Klein también opera en México, Chile, Perú, Panamá y Argentina, entre otros mercados latinoamericanos.

PVH, propietario también de Tommy Hilfiger, aumentó su beneficio neto del 81,3% en el primer semestre, hasta 343,6 millones de dólares. En la primera mitad del ejercicio, los ingresos del grupo crecieron un 15%, hasta 4.416,7 millones de dólares.

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