Packaging en movimiento en latas, la ingeniosa idea de una marca de conservas
En lugar de utilizar la impresión lenticular como se ve en otros casos, en esta ocasión se aprovecha el patrón moiré para llamar la atención del cliente.
LOCO Studio está detrás de este original y creativo packaging en movimiento para la empresa de conservas Nord Stream.
Cuando se retira la lata de su envase rectangular el animal que aparece en ella se mueve. Una original idea para ilustrar los cinco sabores que vende la marca: sardinas, mejillones, cangrejo, pulpo y calamar.
¡Bonita idea!
consumo, Innovación y comercio, Marketing, Packaging, Retail, Titular
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