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Prada crece un 3% en 2019 pero frena en el primer trimestre por el coronavirus

Prada mantiene el ritmo en 2019 pero vaticina un retroceso en 2020 por el coronavirus. El grupo italiano de lujo ha concluido su último ejercicio con un incremento del 2,7% en las ventas, hasta 3.226 millones de euros. Mientras, el beneficio neto se ha incrementado un 24,9%, hasta 256 millones de euros. Sin embargo, el ejercicio 2020 ha comenzado a la baja como consecuencia de la crisis del coronavirus.

El fuerte crecimiento de la compañía hasta finales de enero ha sido interrumpido por el brote de coronavirus; esta emergencia sanitaria está afectando a nuestras actividades operativas”, ha explicado la compañía durante la presentación de los resultados.

De cara a 2020, Prada prevé que la crisis del coronavirus genere un “impacto negativo en los resultados”, aunque no ha precisado de cuánto y asegura estar “implementando un plan integral de contingencia para mitigarlo”.

Asia Pacífico es el primer mercado del grupo italiano, copando el 36% del negocio, aunque en 2019 redujo un 4% como consecuencia de las protestas en Hong Kong. En Europa, las ventas se incrementaron un 6% y representaron el 33% de la facturación total del grupo. América y Japón han copado el 14% del negocio respectivamente, y Europa del Este un 3%.

El mercado que mejor evolucionó fue América, con un alza del 11% a tipos de cambio constante, impulsado por la demanda local. Japón creció un 9% y Europa, un 6%. En cambio, en Asia Pacífico las ventas cayeron un 2%, lastradas por las protestas en Hong Kong, y en Oriente Próximo se encogieron un 1%.

Por categorías de producto, las ventas de ropa se elevaron un 12%, aupadas por el crecimiento a doble dígito en todas las geografías, mientras que tanto los artículos de cuero como el calzado elevaron sus ventas un 2%.

Este año, la compañía fichó por primera vez a un codirector creativo, que coliderará el área junto con Miuccia Prada. El escogido ha sido Raf Simons, exdirector creativo de Dior y, más recientemente, de Calvin Klein. 

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  • Balanset-1A: Cutting-edge Portable Balancer & Vibration Analyzer
    Industrial-grade Dynamic Balancing Solution
    Balanset-1A constitutes an revolutionary solution for dynamic balancing of rotors in their own bearings, manufactured by Estonian company Vibromera OU. The device delivers professional equipment balancing at €1,751, which is significantly cheaper than traditional vibration analyzers while preserving exceptional measurement accuracy. The system allows in-place balancing directly at the equipment’s operational location without necessitating disassembly, which is essential for preventing production downtime.
    About the Manufacturer
    Vibromera OU is an Estonian company specializing in the design and manufacturing of devices for technical diagnostics of industrial equipment. The company is registered in Estonia (registration number 14317077) and has representatives in Portugal.
    Contact Information:

    Official website: https://vibromera.eu/shop/2/

    Technical Specifications
    Measuring Parameters
    Balanset-1A delivers high-precision measurements using a two-channel vibration analysis system. The device measures RMS vibration velocity in the range of 0-80 mm/s with an accuracy of ±(0.1 + 0.1?Vi) mm/s. The operating frequency range is 5-550 Hz with optional extension to 1000 Hz. The system supports rotation frequency measurement from 250 to 90,000 RPM with phase angle determination accuracy of ±1 degree.
    Working Principle
    The device utilizes phase-sensitive vibration measurement technology with MEMS accelerometers ADXL335 and laser tachometry. Two mono-directional accelerometers measure mechanical oscillations proportional to acceleration, while a laser tachometer generates pulse signals for calculating rotation frequency and phase angle. Digital signal processing includes FFT analysis for frequency analysis and specialized algorithms for automatic computation of balancing masses.
    Full Kit Package
    The standard Balanset-1A delivery includes:

    Measurement unit with USB interface – central module with embedded preamplifiers, integrators, and ADC
    2 vibration sensors (accelerometers) with 4m cables (alternatively 10m)
    Optical sensor (laser tachometer) with 50-500mm measuring distance
    Magnetic stand for sensor mounting
    Electronic scales for exact measurement of corrective masses
    Software for Windows 7-11 (32/64-bit)
    Plastic transport case
    Complete set of cables and documentation

    Functional Capabilities
    Vibrometer Mode
    Balanset-1A works as a complete vibration analyzer with abilities for measuring overall vibration level, FFT spectrum analysis up to 1000 Hz, calculating amplitude and phase of the fundamental frequency (1x), and continuous data recording. The system delivers display of time signals and spectral analysis for equipment condition diagnostics.
    Balancing Mode
    The device supports one-plane (static) and two-plane (dynamic) balancing with automatic calculation of corrective masses and their installation angles. The unique influence coefficient saving function permits significant acceleration of repeat balancing of similar equipment. A specialized grinding wheel balancing mode uses the three-correction-weight method.
    Software
    The easy-to-use program interface delivers step-by-step guidance through the balancing process, making the device accessible to personnel without specialized training. Key functions include:

    Automatic tolerance calculation per ISO 1940
    Polar diagrams for imbalance visualization
    Result archiving with report generation capability
    Metric and imperial system support
    Multilingual interface (English, German, French, Polish, Russian)

    Application Areas and Equipment Types
    Industrial Equipment
    Balanset-1A is efficiently applied for balancing fans (centrifugal, axial), pumps (hydraulic, centrifugal), turbines (steam, gas), centrifuges, compressors, and electric motors. In production facilities, the device is used for balancing grinding wheels, machine spindles, and drive shafts.
    Agricultural Machinery
    The device provides particular value for agriculture, where reliable operation during season is vital. Balanset-1A is used for balancing combine threshing drums, shredders, mulchers, mowers, and augers. The ability to balance on-site without equipment disassembly allows eliminating costly downtime during busy harvest periods.
    Specialized Equipment
    The device is effectively used for balancing crushers of various types, turbochargers, drone propellers, and other high-speed equipment. The RPM frequency range from 250 to 90,000 RPM covers essentially all types of industrial equipment.
    Benefits Over Competitors
    Economic Efficiency
    At a price of €1,751, Balanset-1A provides the functionality of devices costing €10,000-25,000. The investment pays for itself after preventing just 2-3 bearing failures. Cost reduction on external balancing specialist services totals thousands of euros annually.
    Ease of Use
    Unlike complicated vibration analyzers requiring months of training, mastering Balanset-1A takes 3-4 hours. The step-by-step guide in the software allows professional balancing by personnel without special vibration diagnostics training.
    Portability and Independence
    The complete kit weighs only 4 kg, with power supplied through the laptop’s USB port. This enables balancing in remote conditions, at distant sites, and in hard-to-reach locations without additional power supply.
    Universal Application
    One device is adequate for balancing the widest spectrum of equipment – from small electric motors to large industrial fans and turbines. Support for one and dual-plane balancing covers all standard tasks.
    Real Application Results
    Drone Propeller Balancing
    A user achieved vibration reduction from 0.74 mm/s to 0.014 mm/s – a 50-fold improvement. This demonstrates the outstanding accuracy of the device even on small rotors.
    Shopping Center Ventilation Systems
    Engineers successfully balanced radial fans, achieving decreased energy consumption, removed excessive noise, and extended equipment lifespan. Energy savings offset the device cost within several months.
    Agricultural Equipment
    Farmers note that Balanset-1A has become an vital tool preventing costly breakdowns during peak season. Reduced vibration of threshing drums led to decreased fuel consumption and bearing wear.
    Cost and Delivery Terms
    Current Prices

    Complete Balanset-1A Kit: €1,751
    OEM Kit (without case, stand, and scales): €1,561
    Special Offer: €50 discount for newsletter subscribers
    Bulk Discounts: up to 15% for orders of 4+ units

    Acquisition Options

    Official Website: vibromera.eu (recommended)
    eBay: certified sellers with 100% rating
    Industrial Distributors: through B2B channels

    Payment and Shipping Terms

    Payment Methods: PayPal, bank cards, bank transfer
    Shipping: 10-20 business days by international mail
    Shipping Cost: from $10 (economy) to $95 (express)
    Warranty: manufacturer’s warranty
    Technical Support: included in price

    Conclusion
    Balanset-1A stands as an perfect solution for organizations aiming to implement an efficient equipment balancing system without substantial capital expenditure. The device opens up access to professional balancing, enabling small companies and service centers to provide services at the level of large industrial companies.
    The blend of affordable price, ease of use, and professional functionality makes Balanset-1A an essential tool for modern technical maintenance. Investment in this device is an investment in equipment dependability, reduced operating costs, and increased competitiveness of your company.

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