Diseño de tienda: cuando la naturaleza reclama un espacio de arte
La nueva tienda de Sass & Bide en Nueva York, una mezcla entre naturaleza y galería de arte que nos ha llamado especialmente la atención.
Los 279 metros de exposición representan una yuxtaposición entre la naturaleza y el arte, y ofrece una experiencia de compra de lo más curiosa, tal y como indica la empresa que ha diseñado el interior del establecimiento, Akin Creative.
Su diseño ha sido un trabajo meticuloso en el que han colaborado todo tipo de gremios. Después de muchas reuniones con constructores de escenografías, artistas y escultores locales que sugirieron buscar árboles reales y usar moldes de yeso o fibra de vidrio, The Guild, con sede en Brooklyn, esculpió las cinco esculturas de los árboles de acero y fibra de vidrio, enfundadas en tela sumergida en resina. Las paredes se sujetaron previamente para permitir fijaciones mecánicas y se terminaron a la perfección.
Una auténtica obra de arte que te invita a comprar sumergido en plena naturaleza.
consumo, Diseño interiores, Establecimiento, Innovación y comercio, Marketing, Retail, Titular
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